Is your employees’ productivity slowing down? Are you tired of feeling like you’re constantly putting out fires in your business? Or you feel like all you do is hire new people, as nobody wants to stay very long. All these symptoms point to an unhealthy organizational culture.
In this course, we look at how to build an organizational culture that prevents these and other symptoms from ruining your business.
This course is aimed at small and medium-sized business owner-operators who have survived the start-up phase (in between their second and fifth year of operation) and seek to prepare their enterprise for scaling. Someone planning to start a business will also benefit from this course as it will give you clear guidelines to follow.
Students will have to watch 1 hour and 15 minutes of asynchronously recorded lectures and complete some reading and practical exercises.
At the end of the course, the student will have a toolkit to build a healthy organizational culture in their own business. Tools included are:
-
Determining the business’ purpose,
-
Create a vision that inspires
-
Create a business constitution that guides engagement.
-
How to hire the right employees who will care about the business’s success
-
Identify their ideal clients and how to engage with them for a lifetime.
